Kelly Clarkson to sing national anthem at Super Bowl

Football Betting Lines

01/31/2012 - New York, NY (Sportsbook Betting Lines) - Kelly Clarkson has been chosen to sing the national anthem and Blake Shelton and Miranda Lambert will perform "America the Beautiful" at Super Bowl XLVI.

The NFL made the announcement Tuesday.

Christina Aguilera sung the national anthem at the most recent Super Bowl.

Madonna will perform in the Bridgestone Super Bowl XLVI Halftime Show at Lucas Oil Stadium in Indianapolis on February 5.

This year's championship game features the New England Patriots against the New York Giants in a rematch of Super Bowl XLII.

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Sportsbook Betting Lines

Who Makes the Sportsbook Betting Lines?

Las Vegas Sports Consultants (LVSC) is the world’s premier oddsmaking company and the most respected authority on making the lines. Mike Seba is a Senior Oddsmaker at LVSC and has been making lines for the last six years. In our extended interview, Seba explained that there are 4-5 oddsmakers assigned to make lines for each of the major sports (pro & college football and basketball; MLB, NHL, boxing, golf). Each of these oddsmakers bring unique opinions, strengths and weaknesses to the process. Oddsmakers at LVSC are professional sports junkies who love what they do and would probably do it for nothing if you asked them, but they do get paid for it. By necessity their approach is very research-oriented and concise, since with millions of dollars at risk there is little margin for error.

“You either have a passion for it or you don’t,” Seba said.

“The #1 thing for us is to make a line for each game that creates good two-way action. We do this by drawing from past experiences and applying them to current situations. People think it’s much more complicated, but it’s not. “

What are the Football Betting Lines Trying to Accomplish?

There is a common misconception that point spreads represent the oddsmakers’ prediction of how many points the favorite will win by. That is not the case at all – their intent is NOT to evenly split the ATS result between the teams; rather, their goal is to attract equal betting action on both sides. Stated another way, they want to create a line that half the people find appealing to bet one way while the other half find it appealing to bet the other way (known as ‘dividing the action’).

Divided action means the sportsbook is guaranteed a profit on the game because of the fee charged to the bettor (called juice or vig – typically $11 bet to win $10).

How the Opening Line Is Made

The opening line is the first line created by the oddsmakers, which is then sent out to sportsbooks. Of course there is an entire method to the madness on how the opening line is created. Seba explained that it all starts with each oddsmaker creating a line on each game based upon their own personal approach. This usually includes having up-to-date power ratings on each team.

Power ratings are the oddsmaker’s value of each team and are used as a guide to calculate a "preliminary" pointspread on an upcoming game. The power ratings are adjusted after each game a team plays. Examples of non-game factors that would require an adjustment to a team's power rating are key player injuries and player trades.

Once a game’s power rating based pointspread is determined, the oddsmaker will make adjustments to that line after considering each team's most recent games played and previous games played against that opponent. Also, adjustments are made after reading each team’s local newspapers to get a sense of what the coaches & players are thinking going into the game.

Since the oddsmaker’s ultimate goal is equally dividing the sports betting action, public perception and sportsbook betting patterns must be taken into account. For example, the public might have heavy betting interest week after week on a popular college football betting team such as USC. If an oddsmaker comes up with a preliminary line of USC -7, then an adjustment up to -7.5 or -8 would be made in response to the public’s expected USC bias.

The last step in the line-making process for each oddsmaker is taking one final look to determine whether or not the line "feels right." This is where common sense and past experience with how games are bet enters into the picture.

A round-table discussion among the 4-5 oddsmakers involved in making the line for each sport is then conducted and a consensus line is decided upon by the Odds Director before it is released to the sportsbooks. Of the 4-5 oddsmakers, generally the 2 most respected opinions are weighed more heavily by the Odds Director before he decides on the final line.

Why Sports Betting Lines Change

Once the opening line is released by LVSC, the individual sportsbooks decide if they want to make any adjustments before offering it to the public. Reasons for such adjustments include:

Experts working for the individual books having a strong opinion on the game

Individual books having players who consistently bet with certain tendencies (such as an extreme bias toward favorites or toward a certain popular team like USC)

The purpose of these adjustments, like all line adjustments, is to more equally divide the betting action.

Once betting begins, sportsbooks can adjust the line at any time. In doing so they attempt to make more attractive the team that is getting less action. By moving the line, sportsbooks can influence how the public bets on a particular game.

For example, if the pointspread on a game is 7 and most of the money is coming in on the underdog (taking the +7), sportsbooks will then move the number down to 6 ½ to try and attract money on the favorite.

Moving the line is the oddsmaker's effort to balance betting action, and often times such moves can have a major impact on a bettor’s decision. Oddsmakers can also change the line depending on various event-related factors such as player injuries or weather. Obviously, if the line comes out a week ahead of the event (which is the case in football), there is much that could happen during the week leading up to the event that could affect the line. Oddsmakers have to determine if any changes are necessary and send out an "adjusted line."

“The main objective is that our clients get equal action on both sides,” Seba said. “We’re not trying to pick the team that covers the spread, we’re trying to make it a coin flip, a tough decision (for the bettor). If we’ve done that, we’ve done our job.”

To visit this internet sportsbook got to MySportsbook.com for all your sports betting needs and World Series odds.

Super Bowl XLIV Odds

Super Bowl XLIII isn't even a week old yet and oddsmakers have already released Super Bowl XLIV odds.

Despite the Pittsburgh Steelers winning Super Bowl 43, the New England Patriots are 8/1 favorites to win Super Bowl 44.

Bet Super Bowl XLIV Future Odds

With their 27-23 victory over the Arizona Cardinals in Super Bowl XLIII, the Steelers became the latest NFL champion. But believe it or not, oddsmakers from online sports book MySportsbook.com don't have the Steelers the favorites to win Super Bowl XLIV next season.

That honor belongs to the New England Patriots, who are 8/1 favorites to win despite not even qualify for the postseason in 2008. The Pats also have a major decision to make regarding what to do with Matt Cassel, who played well in Tom Brady's (knee surgery) absence last year but is also a free agent this offseason.

Ironically, the Steelers aren't even oddsmakers second choice to win Super Bowl 44, as the Dallas Cowboys are listed right behind the Patriots at 9/1 despite not making the playoffs themselves. Clearly oddsmakers think the public will hop back on the Cowboys' bandwagon considering the immense talent they have and the opening of a brand new stadium.

After Dallas, then comes Pittsburgh at 10/1, but they share those odds with the New York Giants, who won Super Bowl XLII. The Indianapolis Colts and San Diego Chargers round out the top six teams at 12/1, while the Baltimore Ravens (14/1), Tennessee Titans (16/1), Carolina Panthers (18/1) and Philadelphia Eagles (18/1) complete the top 10.

The NFC Champion Arizona Cardinals got no love from oddsmakers as they were established as a 30/1 long shot to win next year's Super Bowl. They share those same odds with the Chicago Bears and Tampa Bay Buccaneers – two teams that didn't even qualify for the postseason. Other long shots are the Kansas City Chiefs (100/1), Detroit Lions (100/1), St. Louis Rams (75/1) and Oakland Raiders (75/1).

To see a complete list of all the team's odds to win Super Bowl XLIV, check below.

NFL TEAM FUTURE ODDS TO WIN SUPER BOWL XLIV

New England Patriots 8/1

Dallas Cowboys 9/1

New York Giants 10/1

Pittsburgh Steelers 10/1

Indianapolis Colts 12/1

San Diego Chargers 12/1

Baltimore Ravens 14/1

Tennessee Titans 16/1

Carolina Panthers 18/1

Philadelphia Eagles 18/1

New Orleans Saints 20/1

Atlanta Falcons 25/1

Denver Broncos 25/1

Green Bay Packers 25/1

Jacksonville Jaguars 25/1

Minnesota Vikings 25/1

New York Jets 25/1

Arizona Cardinals 30/1

Chicago BearS 30/1

Tampa Bay Buccaneers 30/1

Buffalo Bills 35/1

Houston TexaNS 35/1

Miami Dolphins 35/1

Washington Redskins 35/1

Seattle SeahawkS 50/1

Cleveland Browns 55/1

Cincinnati Bengals 60/1

San Francisco 49ers 60/1

Oakland Raiders 75/1

St. Louis Rams 75/1

Detroit Lions 100/1

Kansas City Chiefs 100/1

Odds as of: 2/2/09

Bet Super Bowl XLIV Future Odds

To visit this online sportsbook go to MySportsbook.com for all your NFL football betting needs.